ThirdLove

Women's Intimates

Art Direction / Design

ThirdLove is a women's intimate e-commerce company that produces and sells bras, underwear, loungewear and nightwear. As a growing brand, I continued to refine and elevate the visual direction. Projects included: print collateral (catalogs, mailers, inserts) and web design (emails, landing pages). 

Direction 1 

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Digital Exploration

Email

Direction 2

Projects

While maintaining the brand identity, I aimed to elevate and modernize the visual direction. Keeping the product at the forefront, it was important for me to keep design simple but still impactful. 

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ThirdLove_Images1.jpg
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Emails

BackToWork_Email_Desktop_V2.gif
Signs_Of_Wear_Tear_Email_Desktop_EDIT.jp
NakedShades_Email_Desktop_V2.gif
PS_Email3.jpg
RacerbackReviews_TSHIRT_Email_Desktop.jp
HeidiLetter_NatlLingerieDay_Email_Deskto
LowInventory_Email_Desktop.gif
FreeShipping_Email_Desktop_V3.gif
PS_Email2.jpg
BIS_LoungeBra_Email_Desktop_V2.gif
MemorialDay_Email_Desktop_V3.gif
FreeShipping_Email_Desktop_V2.gif
PS_Email5.jpg

Catalog

Rebranding

Create a new brand and identity that represents the modern woman. They are sophisticated, yet bold and unapologetic. They believe in quality no quantity. ThirdLove provides elevated lingerie that fits every moment of their lives. 

Logo / Before & After

Direction 1 / Moodboard 1

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Direction 2 / Moodboard 2

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Digital Exploration

Homepage

Direction 1 

Direction 2

Print Exploration

Environment

Direction 1 

Billboard1.jpg

Direction 2

SubwayAd1.jpg
BusStop_Ad1.jpg

Print Exploration

Mailers

Direction 1

Direction 2

Print Exploration

Editorial Book

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Direction 1

Direction 2